Craig’s Articles

By Craig Lourens, Business Coach – ActionCOACH Let’s get straight to it. Most business owners don’t have a marketing problem—they have a visibility problem. If your business is living off word-of-mouth and referrals, you’re riding a revenue rollercoaster: busy one [...]

5 Simple Sales Strategies, when done constantly, will increase your Sales Teams Performances By: Craig Lourens, ActionCOACH Business Coach Set clear goals and expectations: As a sales manager, it is essential to establish clear goals and expectations for your team. [...]

By: Craig Lourens, ActionCOACH Business Coach Success isn’t just about skill—it’s about mindset. You can have the best products, the most advanced services, or years of experience, but if your mindset isn’t dialled in, your business (and your well-being) will suffer. [...]

By: Craig Lourens, ActionCOACH Business Coach Every business owner dreams of increasing profits, but many struggle with where to start. The good news? Boosting your profits doesn’t have to mean working longer hours or taking on unnecessary risks. With the right [...]

Success isn’t about perfection. It’s about rising again and again, and that’s where women shine. By: Craig Lourens, ActionCOACH Business Coach In a powerful conversation on the Big Success Podcast, Terry Fossum reminded us of a truth women in business often [...]
By: Craig Lourens, ActionCOACH Business Coach Every successful business empire starts with a dream, a dash of courage, and a whole lot of hustle. But how do you grow from a one-person operation in your garage to a thriving enterprise [...]
February is here, and for many business owners, the reality of the year is settling in. The holiday break feels like a distant memory, and we’re deep in the daily grind—juggling customers, suppliers, cash flow, and economic uncertainty. Some days, [...]

About Us Who are we? At In2Gr8 Business Coaching we are an ActionCOACH franchisee who is “IN TO GREAT”. We take people and businesses from “Good to Great”. Our purpose is to provide our customers the peace of mind knowing [...]

By: Craig Lourens, ActionCOACH Business Coach Are you a business owner wondering, "What does a Business Coach actually do?" You’re not alone. This question gets searched thousands of times each month, and for good reason. A Business Coach isn’t just a [...]
A new year means a fresh start. I personally am feeling excited about the possibilities ahead! Let’s make this year all about thriving, making the most of every opportunity. We are in “twenty-twenty-thrive” after all, and it’s your year to [...]
By
Craig Lourens, an Internationally Certified Business Coach. A Certified ActionCOACH Business Coach, with a B.Comm, a Charted Institute of Secretaries (CIS) and 30 years of Executive experience in multinational organisations.
With the right plan and support, you’ll regain confidence, build momentum, and finally have a business that works for you.
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