By Craig Lourens, business coach

Business coach Craig Lourens brings you 10 strategies to strengthen your plumbing business.

As we enter the summer holiday season, it not only plumbing businesses which might experience a slowdown in turnover, buy many other businesses, too. Families set off on an annual holiday and many companies simply close for the period.  This lack of normal activity can lead to a serious gap in your turnover and it’s essential you are prepared.  Here are 10 strategies to help you navigate the December downturn and set yourself up for success in the new year.

 

  1. Be available – plan for emergencies

While many customers may not require routine plumbing services during the holidays, emergencies can still arise. Ensure your availability for urgent calls during this time. Promote your emergency services to reassure customers that assistance is just a phone call away, even during the festive season.

  1. Offer owners a holiday with peace of mind

Create enticing holiday discounts or bundled services to encourage customers to address plumbing issues before the summer festivities begin. Special offers can motivate homeowners to schedule maintenance or repairs, helping you maintain a steady flow of business. Give home and business owners the peace of mind for their holidays with a maintenance offer.

 

  1. Increase marketing efforts

 

Read the full article here: https://plumbingafrica.co.za/is-december-a-time-of-anxiety-for-your-business/