Once you know the ActionCOACH definition of a business, you will never ask this question again. Our goal is to help you build a Profitable, Commercial Enterprise That Works, Without You.

The last two words are the most important because, in the end, our goal is to have you no longer working IN the business, but, instead, working ON it. That means more time to spend doing what you want to do while the business serves you, instead of the other way around.

Of course, when you set the plan with your ActionCOACH, it may seem a bit overwhelming, but no one ever said attaining your goals would be easy.

And, yes, in the first few months, it will take some work to adjust to your new plans… but the further you work into the program, the less work you’ll actually have to do. And at the same time, your company will be more productive.

Simply put, you’ll be working much smarter. You will be amazed at how focused you’ll be and how much you’ll get done. With focus, an ActionCOACH, and most importantly the ActionCOACH systems, you’ll be achieving a whole lot more with the same or even less work and effort.

No, implementing the strategies is part of the ActionCOACH experience. Give your ActionCOACH just a half-hour and you’ll be shown how to turn your marketing into an investment that yields sales and profits rather than just running up your expenses.

In most cases, an ActionCOACH will actually save you money when that coach discovers areas that aren’t working for you or your business. For some marketing programs, you will need to spend some money to make some money.

Yet, when you follow our easy-to-use testing and measuring systems, you won’t be risking your money on each campaign. And when we find the campaigns that work, we make sure you keep profiting from them time and again.

Remember, when you default to the accounting way of saving costs, you can only add a few percentage points to your bottom line.

Following the ActionCOACH formulas, the returns from your sales and marketing can be exponential.

Our “5 Ways” and “6 Steps” are two of the most powerful formulas in the world of business and we put it to use to work with you in all areas to help you multiply your revenues and profit… but that is just one area of our focus. When you work with an ActionCOACH, the emphasis taken will depend on you, your business, and of course, your goals. These key areas are:

• Sales and Finance – You can’t know if you’re winning if you don’t have a full understanding of the scoreboard. This is the backbone for creating profitable business, and one of the areas we’ll help you get spectacular results in.
• Marketing & Advertising – If you want to make a sale, you’ve got to find a prospect first. Over the next 12 months your ActionCOACH will teach you amazingly simple, yet powerful, streetwise marketing techniques and approaches that will drive profits.
• Team Building & Recruitment – You’ll never wish to find the right people again. You’ll have motivated, passionate, enthusiastic, and loyal team members for your business when your ActionCOACH shows you how to put our de-selection process to use.
• Systems & Business Development – End the hopeless cycle of “the business running you” and begin running your business. We will show you the secrets of having your business “work”… even when you’re not there.
• Mastery and Customer Service – Discover how to deliver your product or service consistently, making it easy for your customers to buy and leaving them feeling delighted with your service. Learn new ways to motivate your current customers to give you referrals and to ensure their repeat business.