Case Study
Versus Socks
Meet Hanno & Jurgens
โActionCOACH is very valuable for any business. Get a coach!โ โ Jurgens Uys & Hanno Lategan
Getting an ActionCOACH
Jurgens and Hanno started coaching with ActionCOACH Lindie Malan in March 2021. They were at a point in their business where growth was happening fast and had been contemplating various scenarios but felt isolated and like they didnโt have anyone they could share some ideas and formulate a strategic plan with specific goals going forward.
For the first time since being in business, 6+ years (at the time), the two of them talked about a shared vision for Versus, sharing personal values with one another, did a SWOT analysis and decided on a couple of short term goals e.g. define the purpose statement for versus: To become the most loved performance brand in the world
They appointed an operational manager with great skills. This meant that both owners could delegate key tasks to this person which resulted in them both having more available time and energy to focus on building Versus. They have learnt many new important skills like how to hold staff accountable. They now know the importance of building a winning team with A-Class players.
Business Milestones
- Tremendous growth! Feb 2021 to Feb 2022 a 27% growth in revenue. Projected growth target Feb 2022 to Feb 2023 โ 100% growth!
- They added additional revenue streams e.g. customised stocks, a pop-up store in Tygervalley Shopping Centre, grew the retail income supplying Sportsmans Warehouse, Total Sport and Cape Union Mart.
- Have also grown their global offering in the UK and the Middle East.
- Have grown their team.
- Have made some significant changes in their manufacturing processes โ more efficient and cost effective.
- Have been featured on many TV shows.
- Partnered with huge brand like Asics and Garmin in promotional events.
Where to next
The individual growth of their whole team has become important to them. โTheir whole team is now coaching with Lindie.
They are exhibiting at the build up to the London Marathon โ their first overseas exhibition at such a big event. It is also their partners first time travelling overseas.
They plan to open more pop-up stores in various locations nationally.
They are expanding their current global footprint including the Australian and USA markets.
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Based on sales, marketing, financial and business management systems, ActionCOACH not only shows you how to increase your business revenues and profits, often quite dramatically,ย but also how to develop your business so that you, as the owner, can work less, relax more and enjoy business ownership, and it all starts with our coaches.
Our Business Coaches have broad and deep business experience, and are fellow business owners who have invested their time, money and energy to make their own various business ventures successful. They are truly every business ownerโs unreasonable friend and because of that, your success truly does determine our success.
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Youโll find having an ActionCOACH is just like having an accountability partner, business mentor, strategic advisor and sounding board โ all for one nominal investment, an investment that is guaranteed to work.
Everything you do with your ActionCOACH business coach is a true investment in your future. Not only will you begin to create great results in your business, but youโll end up with an entrepreneurial education that is second-to-none. With that knowledge, youโll be able to repeat your business success over and over again in other ventures.
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