Case Study

EBL Institute

Meet Thabo Pitse

“As an ActionCOACH Business Coach I have the knowledge and expertise to help others, which is my passion.” – Thabo Pitse

Where it began

Since a child Thabo knew that he was destined for entrepreneurship. He loved watching movies with people travelling the world, closing business deals and leading other people along that journey.

After school he studied medicine but soon his childhood belief was reaffirmed when he realised it wasn’t what he wanted to do. He then went into music, recording CDs, booking events and getting his first real taste of self-employment. His love for business grew from there.

Getting an ActionCOACH

Thabo always believed in mentorship, he had multiple people throughout his life fill this role in different ways until he met an ActionCOACH – Diederik van Niekerk.

Thabo hadn’t come across a business coach before and loved the information Diederik shared with him. Diederik took Thabo along to an ActionCOACH conference and he says “Immediately I thought to myself that I want to become part of this community, I signed the contract and said I’ll definitely coach with you”.

Three months into the coaching of one of his retail businesses, it grew its profits by 300%. He started building his team with ActionCOACH principles – the team grew, they became much more efficient and all their clients became their raving fans.

Business Milestones

Thabo had been running a training, mentoring and ‘sort-of’ coaching business together with a University in his area. He felt that the teachings were too theory based and wanted the expertise in practical implementation as well. Thabo felt that theory can only get you so far in business so joining ActionCOACH – the worlds leading business coaching firm, was the obvious choice and next step for practical business knowledge. Their almost 30 years of tested and proven practical systems were the missing, important, link.

He bought his franchise and started as an ActionCOACH in the beginning of 2020. He now combines the theory and the practical implementation from ActionCOACH to provide a much more rounded approach with his clients.

Personal Moments

Thabo says that since becoming an ActionCOACH “I have seen tremendous success personally, it has actually helped me to gain focus in my life. I’ve managed to have a good lifestyle, a family lifestyle. I started setting better goals and it has improved the quality of my life greatly. It has helped me to become a better father and a better husband. As a person, the personal growth from being an ActionCOACH and using the ActionCOACH principles has changed my life.”

Where to next

Share this, choose your platform!

Have some Questions?

See some of our most frequently asked questions… if you still have questions see more FAQ’s or explore our blog for articles covering business resources & tools for success.

Is ActionCOACH SA available nationally?2025-04-08T11:26:04+02:00

Yes, we have certified ActionCOACH business coaches across South Africa and neighbouring countries, which means you can access local expertise with national consistency. Whether you prefer virtual coaching or face-to-face sessions, we’re equipped to support you wherever you are.

What is one-on-one coaching?2024-05-06T13:15:04+02:00

We offer many different coaching programs, all designed to help your business grow revenue and profits and while you can always start with a group coaching program, nothing gives you the results that one-on-one coaching does.

One-on-one coaching is the only program in which your ActionCOACH will work with you one-on-one for at least 12-months to make all of your goals a reality. There isn’t an area of your business that one-on-one coaching doesn’t touch.

From weekly coaching calls and goal setting sessions to working with you on your new marketing pieces, you will develop new sales strategies and business systems so you can work less and learn all you need to know to make your dreams come true.

Your monthly investment in one-on-one coaching ensures your ActionCOACH will dedicate a minimum of five hours a month to work with you on your sales, marketing, team building, business development and every element of the Action Plan you created during your Alignment Consultation.

We understand that every business is at different levels in their business and that’s why we’ve also developed multiple Group Coaching programs to fit the needs of every level.

Unlike a consultant, your personal ActionCOACH will do more than just show you what to do; he or she will be with you when you need them most as each idea takes shape, as each campaign is put into place, as you need the little pointers to make things happen. Your ActionCOACH will also be there when you need someone to talk to, when you’re faced with challenges or, most importantly, when you’re just not sure what to do next.

Your ActionCOACH will be there every step of the way.

Is business coaching only for struggling businesses?2025-04-08T11:20:07+02:00

While we help many business owners overcome challenges, most of our clients are ambitious entrepreneurs who want to go further, faster. Whether you’re starting out, scaling up, or preparing to exit, business coaching provides a powerful edge to help you reach the next level.

Can ActionCOACH help your business like they have helped EBL Institute?

Complete the form and submit, once our team receives the form they will get in touch regarding how ActionCOACH programmes could help and benefit your business.

    Complimentary Coaching Session

    Discover valuable strategies, tested tools, and proven systems that will transform your business.

    Go to Top