Case Study

Biolink

Meet Karin & Marlize

โ€œWe struggled with how to sell ourselves as a service only business and I want to tell anyone that also has a service based business that ActionCOACH can help you so much in growing your business.โ€ - Marlize & Karin

Where it began

The business was started by Deon and Karin Visser in 2008 when our oldest son was diagnosed with ADHD and Autism. We didnโ€™t want to follow the medical route, because we believed that he required skills that medicine would not give him.

Deon is a professor in Chemistry and started doing research on what is out there that is backed by Science that would help our son. The program we used made a big difference and coming from a family of business owners, we saw a big opportunity to bring this program to more families in SA. A lot of children get labeled so fast and all skills that the brain need to function well can be taught.

Getting an ActionCOACH

We met ActionCOACH Diederick at a social media event and we knew that ActionCOACH was for us. We embraced the principles of the ActionCOACH brand and we immediately realised what we lacked. If you want to be really coached by someone you need to be teachable, trainable, and changeable. We had no turning back with him. He helped us to believe that we can be bigger and better. Then Marie Louise came into the picture and she carried on working with our agency owners.

Business Milestones

Three of our biggest milestones was having a SYSTEM that runs on AUTOPILOT, it was blood and tears to get there but it was so worth it ( timesaving). The second one was because of our SYSTEMS we could grow internationally and are currently expanding in Canada, Africa, and the USA. Thirdly winning the Female entrepreneur Award at BEFA ( i am not sure, it think it was in 2017).

Personal Moments

ActionCOACH had a major impact not only in business but also personally. As I said, the core values are exactly what we live by and we teach our children that as well. We can afford to go on yearly overseas holidays (prior to covid) and just did our first one in June again. But we have the freedom to run a business and we are not bound by location.

Where to next

ActionCOACH is part of the Biolink brand, we teach all our new agencies these principles and they run their business on the systems we put in place. We want to build the brand even bigger in SA, but having an international business gives us the freedom to earn $$$ and we do not have to put in any other effort than just supporting and growing what we have.

We have created a residual income through our marketing plan and the business will be our childrens when we are not around.

Having ADHD ourselves, we will never stop expanding, growing, and learning more. There is so many opportunities out there and if you know how to properly start and run a business, we can do anything. We will see where our paths will lead is.

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Have some Questions?

See some of our most frequently asked questionsโ€ฆ if you still have questions see more FAQโ€™s or explore our blog for articles covering business resources & tools for success.

What areas will you coach me in?2024-05-06T13:54:27+02:00

Our โ€œ5 Waysโ€ and โ€œ6 Stepsโ€ are two of the most powerful formulas in the world of business and we put it to use to work with you in all areas to help you multiply your revenues and profit… but that is just one area of our focus. When you work with an ActionCOACH, the emphasis taken will depend on you, your business, and of course, your goals. These key areas are:

  • Sales and Finance โ€“ You canโ€™t know if youโ€™re winning if you donโ€™t have a full understanding of the scoreboard. This is the backbone for creating profitable business, and one of the areas weโ€™ll help you get spectacular results in.
  • Marketing & Advertising โ€“ If you want to make a sale, youโ€™ve got to find a prospect first. Over the next 12 months your ActionCOACH will teach you amazingly simple, yet powerful, streetwise marketing techniques and approaches that will drive profits.
  • Team Building & Recruitment โ€“ Youโ€™ll never wish to find the right people again. Youโ€™ll have motivated, passionate, enthusiastic, and loyal team members for your business when your ActionCOACH shows you how to put our de-selection process to use.
  • Systems & Business Development โ€“ End the hopeless cycle of โ€œthe business running youโ€ and begin running your business. We will show you the secrets of having your business โ€œworkโ€โ€ฆ even when youโ€™re not there.
  • Mastery and Customer Service โ€“ Discover how to deliver your product or service consistently, making it easy for your customers to buy and leaving them feeling delighted with your service. Learn new ways to motivate your current customers to give you referrals and to ensure their repeat business.
Wonโ€™t this just mean more work?2024-05-06T13:17:52+02:00

Once you know the ActionCOACH definition of a business, you will never ask this question again. Our goal is to help you build a Profitable, Commercial Enterprise That Works, Without You.

The last two words are the most important because, in the end, our goal is to have you no longer working IN the business, but, instead, working ON it. That means more time to spend doing what you want to do while the business serves you, instead of the other way around.

Of course, when you set the plan with your ActionCOACH, it may seem a bit overwhelming, but no one ever said attaining your goals would be easy.

And, yes, in the first few months, it will take some work to adjust to your new plans… but the further you work into the program, the less work youโ€™ll actually have to do. And at the same time, your company will be more productive.

Simply put, youโ€™ll be working much smarter. You will be amazed at how focused youโ€™ll be and how much youโ€™ll get done. With focus, an ActionCOACH, and most importantly the ActionCOACH systems, youโ€™ll be achieving a whole lot more with the same or even less work and effort.

Why do I need a Business Coach?2024-05-06T12:54:26+02:00

Every great performer, whether it is an elite athlete, business legend or performing superstar, is surrounded by coaches and advisors.

As the world of business moves faster and gets more competitive, itโ€™s difficult to keep up with all the changes in your industry โ€“ in addition to running your business every day.

Just like great athletes who find success by following the lead of a coach with a winning game plan, more business owners than ever before are turning to Business Coaches to help develop a winning game plan for their businesses.

Why? First of all, itโ€™s very difficult to be truly objective about yourself. A Business Coach can be objective for you, and can see the โ€œforest for the trees.โ€

A sports coach will make you focus on the game and will make you run more laps than you feel like. A good coach will also tell it like it is and will give you small pointers about the game and your competition. A great coach will listen and guide you to success.

Likewise, a business coach will make you focus on your business and hold you accountable to the things you should do and to where you want your business to be. Your ActionCOACH will also be like your one person Board of Directors. They will help you when it comes to your marketing, your sales, your training and every other area of your business.

Simply put, when you work with an ActionCOACH, they become your partner, your confidant, your mentor and most importantly, your unreasonable and best friend. This is how your ActionCOACH helps you make your dreams come true.

Can ActionCOACH help your business like they have helped Biolink?

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