BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ActionCOACH - ECPv6.15.15//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://www.actioncoach.co.za
X-WR-CALDESC:Events for ActionCOACH
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Africa/Johannesburg
BEGIN:STANDARD
TZOFFSETFROM:+0200
TZOFFSETTO:+0200
TZNAME:SAST
DTSTART:20260101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270914T120000
DTEND;TZID=Africa/Johannesburg:20270914T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000594-1820923200-1820928600@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-09-14/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270928T120000
DTEND;TZID=Africa/Johannesburg:20270928T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000595-1822132800-1822138200@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-09-28/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20271012T120000
DTEND;TZID=Africa/Johannesburg:20271012T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000596-1823342400-1823347800@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-10-12/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20271026T120000
DTEND;TZID=Africa/Johannesburg:20271026T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000597-1824552000-1824557400@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-10-26/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20271109T120000
DTEND;TZID=Africa/Johannesburg:20271109T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000598-1825761600-1825767000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-11-09/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20271123T120000
DTEND;TZID=Africa/Johannesburg:20271123T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000599-1826971200-1826976600@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-11-23/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20271207T120000
DTEND;TZID=Africa/Johannesburg:20271207T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000600-1828180800-1828186200@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-12-07/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20271221T120000
DTEND;TZID=Africa/Johannesburg:20271221T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000601-1829390400-1829395800@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-12-21/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280104T120000
DTEND;TZID=Africa/Johannesburg:20280104T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000602-1830600000-1830605400@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-01-04/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280118T120000
DTEND;TZID=Africa/Johannesburg:20280118T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000603-1831809600-1831815000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-01-18/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280201T120000
DTEND;TZID=Africa/Johannesburg:20280201T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000604-1833019200-1833024600@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-02-01/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280215T120000
DTEND;TZID=Africa/Johannesburg:20280215T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000605-1834228800-1834234200@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-02-15/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280229T120000
DTEND;TZID=Africa/Johannesburg:20280229T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000606-1835438400-1835443800@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-02-29/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280314T120000
DTEND;TZID=Africa/Johannesburg:20280314T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000607-1836648000-1836653400@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-03-14/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280328T120000
DTEND;TZID=Africa/Johannesburg:20280328T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000608-1837857600-1837863000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-03-28/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280411T120000
DTEND;TZID=Africa/Johannesburg:20280411T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000609-1839067200-1839072600@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-04-11/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280425T120000
DTEND;TZID=Africa/Johannesburg:20280425T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000610-1840276800-1840282200@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-04-25/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280509T120000
DTEND;TZID=Africa/Johannesburg:20280509T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000611-1841486400-1841491800@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-05-09/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280523T120000
DTEND;TZID=Africa/Johannesburg:20280523T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000612-1842696000-1842701400@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-05-23/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280606T120000
DTEND;TZID=Africa/Johannesburg:20280606T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000613-1843905600-1843911000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-06-06/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280620T120000
DTEND;TZID=Africa/Johannesburg:20280620T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000614-1845115200-1845120600@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-06-20/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280704T120000
DTEND;TZID=Africa/Johannesburg:20280704T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000615-1846324800-1846330200@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-07-04/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280718T120000
DTEND;TZID=Africa/Johannesburg:20280718T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000616-1847534400-1847539800@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-07-18/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280801T120000
DTEND;TZID=Africa/Johannesburg:20280801T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000617-1848744000-1848749400@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-08-01/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280815T120000
DTEND;TZID=Africa/Johannesburg:20280815T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000618-1849953600-1849959000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-08-15/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280829T120000
DTEND;TZID=Africa/Johannesburg:20280829T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000619-1851163200-1851168600@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-08-29/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280912T120000
DTEND;TZID=Africa/Johannesburg:20280912T133000
DTSTAMP:20260824T184953
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000620-1852372800-1852378200@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-09-12/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20280926T120000
DTEND;TZID=Africa/Johannesburg:20280926T133000
DTSTAMP:20260824T184954
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000621-1853582400-1853587800@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-09-26/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20281010T120000
DTEND;TZID=Africa/Johannesburg:20281010T133000
DTSTAMP:20260824T184954
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000622-1854792000-1854797400@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-10-10/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20281024T120000
DTEND;TZID=Africa/Johannesburg:20281024T133000
DTSTAMP:20260824T184954
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000623-1856001600-1856007000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2028-10-24/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
END:VCALENDAR