BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ActionCOACH - ECPv6.15.15//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://www.actioncoach.co.za
X-WR-CALDESC:Events for ActionCOACH
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Africa/Johannesburg
BEGIN:STANDARD
TZOFFSETFROM:+0200
TZOFFSETTO:+0200
TZNAME:SAST
DTSTART:20250101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20260904T080000
DTEND;TZID=Africa/Johannesburg:20260904T113000
DTSTAMP:20260824T162650
CREATED:20260701T082553Z
LAST-MODIFIED:20260811T084445Z
UID:10000552-1788508800-1788521400@www.actioncoach.co.za
SUMMARY:Where Are You Losing the Sale?
DESCRIPTION:You may not need more leads. You may need to lose fewer of the opportunities you already have. \nMost business owners can tell you roughly what they’re spending on marketing. \nFar fewer can tell you exactly what happens to every opportunity that marketing creates. \nHow many enquiries are from the right target market? How quickly are they contacted? How many become genuine opportunities? How many reach proposal? How many convert? \nWhy are the others lost? And importantly\, are the customers you’re winning producing the margin you need? \nWithout those answers\, it’s very easy to solve the wrong problem. \nWhen sales slow down\, marketing gets told to generate more leads. When conversion drops\, sales gets told to make more calls. When customers push back on price\, discounts creep in. \nActivity increases\, but profit doesn’t necessarily follow. \nThe opportunity is to stop looking at marketing and sales as separate activities and start looking at the complete journey your customer takes from becoming aware of you to deciding that doing business with you is worth it. \nThe way customers buy has changed. \nYour prospective customer may research you\, compare alternatives\, read your content\, ask for recommendations and form an opinion about your business long before anyone from your sales team speaks to them. \nBy the time the sales conversation happens\, marketing has already done part of the selling. \nThe question then becomes whether your salesperson continues that journey or starts an entirely different conversation. \nGood marketing should create the right opportunity. Good selling should understand the problem behind that opportunity and help the customer see the value of changing. \nWhen those pieces work together\, growth becomes considerably more predictable. \nAt 6 Steps to a Better Business\, we’ll help you find the leaks. \nWe’ll look at your sales and marketing as one revenue system and help you think differently about where your opportunities may be disappearing. \nBecause before you spend another rand trying to generate more leads\, it makes sense to know what happened to the last ones. \nBook your place at 6 Steps to a Better Business.
URL:https://www.actioncoach.co.za/event/are-you-still-building-a-business/
LOCATION:The Oyster Box Hotel\, 2 Lighthouse Road\, Umhlanga\, KwaZulu-Natal\, 4319
CATEGORIES:6-Steps,ActionCOACH iNala,Events
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/07/event.png
ORGANIZER;CN="ActionCOACH iNala":MAILTO:shirleypearson@actioncoach.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20260908T110000
DTEND;TZID=Africa/Johannesburg:20260908T130000
DTSTAMP:20260824T162650
CREATED:20260508T142810Z
LAST-MODIFIED:20260601T081619Z
UID:10000412-1788865200-1788872400@www.actioncoach.co.za
SUMMARY:Monthly Live Online Workshops
DESCRIPTION:Revenue is there\nThe team is there\nExperience is there \nBut: \n\nEvery decision still comes through you\nYou can’t fully switch off\nThe pressure hasn’t reduced\n\nIn this workshop\, you’ll learn how to: \n\nRegain control of the business (Mastery)\nStrengthen predictable revenue (Marketing)\nInstall systems that reduce dependency (System)\nBuild a team that owns outcomes (Team)\nImprove margins and efficiency (Scale)\nMove toward true independence (Freedom)
URL:https://www.actioncoach.co.za/event/live-workshop-for-established-founders-2/2026-09-08/
LOCATION:Online Webinar
CATEGORIES:6-Steps,Business Workshop
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/05/Screenshot-2026-05-29-at-14.55.14.png
ORGANIZER;CN="Marlene Powell":MAILTO:marlenepowell@actioncoach.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20260915T120000
DTEND;TZID=Africa/Johannesburg:20260915T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000568-1789473600-1789479000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2026-09-15/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20260929T120000
DTEND;TZID=Africa/Johannesburg:20260929T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000569-1790683200-1790688600@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2026-09-29/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20261013T110000
DTEND;TZID=Africa/Johannesburg:20261013T130000
DTSTAMP:20260824T162650
CREATED:20260508T142810Z
LAST-MODIFIED:20260601T081619Z
UID:10000413-1791889200-1791896400@www.actioncoach.co.za
SUMMARY:Monthly Live Online Workshops
DESCRIPTION:Revenue is there\nThe team is there\nExperience is there \nBut: \n\nEvery decision still comes through you\nYou can’t fully switch off\nThe pressure hasn’t reduced\n\nIn this workshop\, you’ll learn how to: \n\nRegain control of the business (Mastery)\nStrengthen predictable revenue (Marketing)\nInstall systems that reduce dependency (System)\nBuild a team that owns outcomes (Team)\nImprove margins and efficiency (Scale)\nMove toward true independence (Freedom)
URL:https://www.actioncoach.co.za/event/live-workshop-for-established-founders-2/2026-10-13/
LOCATION:Online Webinar
CATEGORIES:6-Steps,Business Workshop
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/05/Screenshot-2026-05-29-at-14.55.14.png
ORGANIZER;CN="Marlene Powell":MAILTO:marlenepowell@actioncoach.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20261013T120000
DTEND;TZID=Africa/Johannesburg:20261013T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000570-1791892800-1791898200@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2026-10-13/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20261027T120000
DTEND;TZID=Africa/Johannesburg:20261027T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000571-1793102400-1793107800@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2026-10-27/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20261110T110000
DTEND;TZID=Africa/Johannesburg:20261110T130000
DTSTAMP:20260824T162650
CREATED:20260508T142810Z
LAST-MODIFIED:20260601T081619Z
UID:10000414-1794308400-1794315600@www.actioncoach.co.za
SUMMARY:Monthly Live Online Workshops
DESCRIPTION:Revenue is there\nThe team is there\nExperience is there \nBut: \n\nEvery decision still comes through you\nYou can’t fully switch off\nThe pressure hasn’t reduced\n\nIn this workshop\, you’ll learn how to: \n\nRegain control of the business (Mastery)\nStrengthen predictable revenue (Marketing)\nInstall systems that reduce dependency (System)\nBuild a team that owns outcomes (Team)\nImprove margins and efficiency (Scale)\nMove toward true independence (Freedom)
URL:https://www.actioncoach.co.za/event/live-workshop-for-established-founders-2/2026-11-10/
LOCATION:Online Webinar
CATEGORIES:6-Steps,Business Workshop
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/05/Screenshot-2026-05-29-at-14.55.14.png
ORGANIZER;CN="Marlene Powell":MAILTO:marlenepowell@actioncoach.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20261110T120000
DTEND;TZID=Africa/Johannesburg:20261110T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000572-1794312000-1794317400@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2026-11-10/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20261124T120000
DTEND;TZID=Africa/Johannesburg:20261124T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000573-1795521600-1795527000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2026-11-24/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20261208T120000
DTEND;TZID=Africa/Johannesburg:20261208T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000574-1796731200-1796736600@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2026-12-08/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20261222T120000
DTEND;TZID=Africa/Johannesburg:20261222T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000575-1797940800-1797946200@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2026-12-22/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270105T120000
DTEND;TZID=Africa/Johannesburg:20270105T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000576-1799150400-1799155800@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-01-05/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270119T120000
DTEND;TZID=Africa/Johannesburg:20270119T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000577-1800360000-1800365400@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-01-19/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270202T120000
DTEND;TZID=Africa/Johannesburg:20270202T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000578-1801569600-1801575000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-02-02/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270216T120000
DTEND;TZID=Africa/Johannesburg:20270216T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000579-1802779200-1802784600@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-02-16/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270302T120000
DTEND;TZID=Africa/Johannesburg:20270302T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000580-1803988800-1803994200@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-03-02/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270316T120000
DTEND;TZID=Africa/Johannesburg:20270316T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000581-1805198400-1805203800@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-03-16/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270330T120000
DTEND;TZID=Africa/Johannesburg:20270330T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000582-1806408000-1806413400@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-03-30/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270413T120000
DTEND;TZID=Africa/Johannesburg:20270413T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000583-1807617600-1807623000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-04-13/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270427T120000
DTEND;TZID=Africa/Johannesburg:20270427T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000584-1808827200-1808832600@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-04-27/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270511T120000
DTEND;TZID=Africa/Johannesburg:20270511T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000585-1810036800-1810042200@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-05-11/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270525T120000
DTEND;TZID=Africa/Johannesburg:20270525T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000586-1811246400-1811251800@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-05-25/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270608T120000
DTEND;TZID=Africa/Johannesburg:20270608T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000587-1812456000-1812461400@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-06-08/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270622T120000
DTEND;TZID=Africa/Johannesburg:20270622T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000588-1813665600-1813671000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-06-22/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270706T120000
DTEND;TZID=Africa/Johannesburg:20270706T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000589-1814875200-1814880600@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-07-06/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270720T120000
DTEND;TZID=Africa/Johannesburg:20270720T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000590-1816084800-1816090200@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-07-20/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270803T120000
DTEND;TZID=Africa/Johannesburg:20270803T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000591-1817294400-1817299800@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-08-03/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270817T120000
DTEND;TZID=Africa/Johannesburg:20270817T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000592-1818504000-1818509400@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-08-17/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Africa/Johannesburg:20270831T120000
DTEND;TZID=Africa/Johannesburg:20270831T133000
DTSTAMP:20260824T162650
CREATED:20260820T151958Z
LAST-MODIFIED:20260821T070333Z
UID:10000593-1819713600-1819719000@www.actioncoach.co.za
SUMMARY:Introducing Business Mastery
DESCRIPTION:Most business owners are stuck doing everything themselves\, chasing cash flow\, managing a team\, and putting out fires\, with no time left actually to grow the business.\nBusiness Mastery is the 12-week programme built to fix that. \nBuilt on the ActionCOACH 6 Steps to a Better Business\, it takes you from working IN your business to working ON it. Each week is practical and hands-on: you leave with tools you can apply immediately\, not theory you file away and forget. \n\nVision & Destination Mastery — We start by defining when your business will be “finished\,” then build out your company vision\, mission statement\, and the goals that connect the two.\nTime Mastery — Your most valuable asset. You’ll work through Covey’s time management matrix\, run a time study on your own week\, and walk away with practical self-management techniques to reclaim your time.\nSales & Marketing — This covers the 5 proven ways to grow profit: increasing leads\, improving your conversion rate\, growing average sale value\, driving repeat business\, and protecting your margins with concrete tactics for each.\nFinancial Mastery — Building a wealth mindset and real fluency in your numbers: reading your P&L and balance sheet\, understanding your break-even point\, managing cash flow\, and thinking through investments.\nSystems — How to build leverage through checklists and documented “how-to” systems\, so the business can run without you having to be there every minute.\nTeam Building & Leadership — The six keys to building a winning team\, plus a practical look at the difference between management and leadership\, and when each is needed\n\nStarts: 1st of September 2026 \nInvestment: R1 500 p/m or R4 275 upfront
URL:https://www.actioncoach.co.za/event/profitclub-online-2/2027-08-31/
LOCATION:Online
CATEGORIES:Coaches,Craig Lourens
ATTACH;FMTTYPE=image/png:https://www.actioncoach.co.za/wp-content/uploads/2026/08/Business-Mastery-1000-707.png
ORGANIZER;CN="Craig Lourens":MAILTO:craiglourens@actioncoach.co.za
END:VEVENT
END:VCALENDAR